2b AHEAD Think Tank
Sector:
Think Tank
Location:
Leipzig/Germany
Date:
January - August 2013
Expertise:
Brand Building
During my consulting contract I supported Sven G. Jánszky with the development of his brand „2b AHEAD Think Tank“.
My tasks consisted in defining new revenue streams in the consulting branch as well as restructuring the product portfolio and relaunching the corporate design in cooperation with an external agency. At the 12th Future Congress with more than 200 senior business executives at Wolfsburg Castle I was playing the central networking role.